My Process

[ 01 ][ UNDERSTAND ]

Understand

No briefs to fill out. I do the thinking first.

We start with a focused 30-minute call — no decks, no forms. I ask the right questions, listen carefully, and take notes. Then I research your product, competitors, and users on my own before we align on direction.

Intro callIndependent researchBrief I write & shareScope alignment
[ 02 ][ DEFINE & DESIGN ]

Define & Design

Design decisions explained, not just presented.

I work in Figma from structure to polish — architecture, flows, interactions. Engineering constraints are considered from day one, so nothing I design is impossible to build. I share progress async so you're never waiting on a meeting to see momentum.

Information architectureWireframes → UIInteractive prototypesAsync feedback loops
[ 03 ][ REFINE ]

Refine

We iterate until it feels right — not until the contract expires.

Review happens on live prototypes, not static PDFs. I walk you through decisions and the reasoning behind them. Two rounds of revisions are included, with honest conversation about what's working and what isn't.

Prototype-based review2 revision roundsStakeholder review supportDecision documentation
[ 04 ][ SHIP ]

Ship

Most designers stop at files. I can go all the way to the browser.

Figma files are production-ready — auto-layout, token-based, annotated for engineers. If you need it, I implement directly in React and Next.js. Your team walks away with something that works, not just something that looks good in a presentation.

Production-ready FigmaComponent documentationReact / Next.js implementationHandover & async support

What makes this different

No handoffs

Design and engineering live in the same mind. There is no translation layer, no lost intent, no 'the designer didn't think about that' moments.

Engineering-aware from day one

I know what's expensive to build and what isn't. Design decisions are grounded in technical reality — which means fewer surprises when development starts.

Async-first, high-signal

You don't need to attend meetings to stay informed. I communicate in short, clear updates so you can review on your schedule and make decisions faster.

Ready to build something real?

Let's see if we're a good fit.